I sat down with Chris Garabedian the CEO of Xontogeny a virtual incubator in Life Sciences and we discussed how Xontogeny helps companies grow and leverage their experience in Life Sciences.
🧬 Kris Khalil 🧬is the Executive Director at the New Orleans BioInnovation Center and we sat down during Bio in the Bayou and talked about how he works with companies.
This week on the Life Science Success podcast my guest is Ariel Auwrier. Ariel has been involved in startups from the beginning including research and patents through operations and sales & marketing. His company Stressmarq provides tools to researchers in Life...
Today on the Life Science Success podcast my guest is Reginald Swift. He is the Founder and CEO of Rubix LS. They are using innovation at a greater scale to change how health outcomes can be realized through patient product and service innovation.
This week on the Life Science Podcast I am interviewing Fungai Ndemera. Fungai is the CEO of Checkup Health. Fungai and I are going to talk about her journey to becoming the CEO, Diversity and we are going to cover her focus as a Keynote speaker. 00:58 Introduction...
Random tactics fail because they optimize isolated activity instead of the buyer path from problem awareness to trust, conversation, and CRM follow-through.
A founder-led company should choose a marketing partner based on diagnosis, operating fit, execution ownership, industry understanding, and measurement discipline.
A marketing agency usually sells deliverables or channel execution. A growth operating system connects positioning, visibility, content, engagement, CRM, and measurement.
The most useful B2B marketing metrics show buyer movement: qualified impressions, commercial-page visits, diagnostic completions, conversations, and CRM stage progression.
