Which tier is right for me?
Free Community: Always $0. Best for those getting oriented to the WAVES methodology.
Digital Spotlight DIY: $297/mo. Best for solo operators ready to run WAVES themselves.
Digital Spotlight Coaching: $497/mo. Best for operators who need structure, twice-monthly group coaching calls, weekly live calls on Thursdays, content and CRM strategy reviews, the SEO Writer skill, and KontactLens prospect intelligence.
Six-Week Sprint: Fixed price $997. A high-touch onboarding on-ramp that credits forward.
Done-for-you: From $2,500/mo. Best for founder-led B2B companies who want D3 Digital Media to run the entire system.
Can I move between tiers?
Yes. The methodology is identical at every tier: you are not switching products, just switching how much D3 Digital Media runs versus how much you run. Most operators land in the Coaching tier first, then either drop to DIY once the system is running, or move up to Done-for-you when the pipeline justifies it.
Why is there a 6-month minimum on Done-for-you?
WAVES compounds. The system needs about 30 days to install (the Six-Week Sprint onboarding) and about 60 more days for compound effects to show in the pipeline. Anything shorter is a campaign: and we do not sell campaigns. The 6-month minimum protects both parties from doing kickoff work that does not have time to pay off.
Do you work outside life sciences, SaaS, software development, pharmaceutical, and medical device?
We are built for founder-led B2B companies in those industries at $500K to $50M revenue. The operating system still applies outside that band, but our case studies, language, and tooling will not be the strongest fit. We will let you know on a strategy call if we think you would be better served elsewhere.
What about prospecting and outreach: do you run that on Done-for-you?
No. Even on Done-for-you engagements, outreach is the founder's job. We install the system, the tools, and the cadence. The hands on the keyboard belong to you. This is in our refusals: we would rather tell you what we do not do before you sign than disappoint you after.
Can I see what is in the system before I buy?
Yes. Two front doors:
• Take the WAVES Kompass: 20 questions, 5 minutes, you get your rung on the visibility ladder and the one pillar costing you the most leverage today.
• Book a 30-minute Growth Map: live conversation, no pitch deck, no upsell.